FeatureInterview: Behind the canvas with fashion illustrator Mads Francis
FashionAdolfo Dominguez opens at St. Collins Lane
For over 30 years Adolfo Dominguez has graced fashion houses all over Europe, Asia and America. Now, the international design house has arrived in Australia. Adolfo Dominguez is known globally for affordable luxury that is both beautiful and environmentally responsible.
The year was 1976, in the town of Ourense, where Adolfo Dominguez launched his men’s collection. Influenced by contemporary Japanese designers, Adolfo Dominguez arrived in the Spanish fashion scene with a vision based on simplicity and freedom. In 1984 In keeping with the brand’s philosophy of creating poetic simplicity, Adolfo Dominguez’s first women’s collection was born. It is during this period that the unforgettable Spanish fashion slogan first emerged: “the wrinkle is beautiful”. An old phrase which speaks to the brand’s penchant for anything natural, and their conviction that clothing is our second skin.
The decade of the ‘90s brought the exploration of other cultures, other countries with which to exchange ideas and values. The growth that arose was unstoppable: in under ten years, three continents were conquered, with stores opening in Belgium, Mexico, Great Britain, Japan, Argentina… Today, the firm has over 500 stores all over the world.
“We are children of the earth, not its owners.” With this in mind, Adolfo Dominguez joins the climate Project and commits to practices that respect the environment. With Tiziana Domínguez’s incorporation in the firm, corporate social responsibility garners greater protagonism, and the brand’s eco-sustainable philosophy is captured in their first Environmental & Animal Welfare Manifesto. The designer also attends the first Conference for Spanish Leaders in Climate Change, presided by Nobel prize winner Al Gore. A collection of jewellery inspired by four animals at risk of disappearing: the whale, the kiwi, the lynx, and the armadillo. Tiziana Domínguez created the line for WWF, with all proceeds from the collection’s sales going to the wildlife organisation.
Adolfo Dominguez is located on Ground Floor.
Follow Adolfo Dominguez Australia on Instagram.